Re-Barcelona

Mircoles 27 noviembre 2019

Barcelona brings together sustainable fashion from southern Europe

Barcelona is emerging, step by step, as a sustainable city in all its facets, including fashion. In this area the city will become this weekend (29th/30th November) the epicentre of the debate on sustainable and ethical fashion in southern Europe with the celebration of the first edition of the Re-Barcelona Sustainable Fashion Global Event: it is an international meeting point where sustainability in the fashion sector will be the protagonist and where the growing need to reimagine the fashion industry and rethink our consumption habits will be discussed. This unique event, co-organized by the Asociación Moda Sostenible Barcelona (MSBCN) and Seed & Click, and promoted by Barcelona City Council, has the vocation of becoming the voice and discussion forum of the best practices and initiatives in creation, production, sales and use of sustainable fashion among Mediterranean countries.

Presentations in sustainable key

Re-Barcelona will bring together more than 30 international professionals in sustainable fashion at the Disseny Hub Barcelona. The first day is aimed at professionals in the fashion industry and the second day will be open to the public, seeking to make consumers aware and point them towards more responsible consumption habits via fashion exhibitions, workshops, projections and masterclasses .

Thus on Friday 29th the Summit Sustainable Fashion and Beyond will take place, which for professionals will address the realities and challenges of the fashion sector in order to to bring about a more sustainable industry. During this day session prominent international names such as Rossana Orlandi , one of the most influential personalities in the world of design, will participate and among others Marie-Claire Daveu , director of sustainability at Kering, Sara K Arnold, founder of Higher Studio, Aldo Sollazzo, CEO of Noumena, Manel Subirats, general director of Greendyes Research Lab of Nextil, Mar Isla, Director of the Chair of Circular Economy, TecnoCampus, Kavita Parmar, founder of IOU Project and Marilyn Martinez, senior analyst at Make Fashion Circular at Ellen MacArthur Foundation.

In addition the meeting will feature four round table fora: the first, to discuss the capacity of fabric recycling and reflect on innovative and sustainable materials for the future; the second, to discuss new business models; the third, on the consumer mindset ;  the last one, on sustainability in its entirety, incorporated into retail of the future. Prominent spokespeople from the sector will participate, such as, among others,  Manuel Martos , Group Managing Director of Nextil, François-Ghislain Morillion , founder and CEO of Veja, Elena Foguet, Business Director Spain of Value Retail, Mariona Sanz , director of Girbau LAB in Girbau, Carolina Álvarez-Osorio , director of marketing and communication of Ecoalf, Carlos Lahoz , Global Brand Innovation Strategist for Textile Printing Business, of HP Inc ., Franco Ghiringhelli , general director, of Ezio Ghiringhelli Spa, Pau Solanilla , president, of Reputation Republik and Tamsin Lejeune , CEO of Common Objective. Iria Pérez, editor in chief of Modaes.es will be a moderator, as will David Allo, director of sustainability at Texfor. This summit for professionals is a paid event and tickets are on sale on the official website.

In addition the meeting will feature four round table fora: the first, to discuss the capacity of fabric recycling and reflect on innovative and sustainable materials for the future; the second, to discuss new business models; the third, on the consumer mindset ;  the last one, on sustainability in its entirety, incorporated into retail of the future. Prominent spokespeople from the sector will participate, such as, among others,  Manuel Martos , Group Managing Director of Nextil, François-Ghislain Morillion , founder and CEO of Veja, Elena Foguet, Business Director Spain of Value Retail, Mariona Sanz , director of Girbau LAB in Girbau, Carolina Álvarez-Osorio , director of marketing and communication of Ecoalf, Carlos Lahoz , Global Brand Innovation Strategist for Textile Printing Business, of HP Inc ., Franco Ghiringhelli , general director, of Ezio Ghiringhelli Spa, Pau Solanilla , president, of Reputation Republik and Tamsin Lejeune , CEO of Common Objective. Iria Pérez, editor in chief of Modaes.es will be a moderator, as will David Allo, director of sustainability at Texfor. This summit for professionals is a paid event and tickets are on sale on the official website.

An area open to the public

Additionally Re-Barcelona will feature an area open to the public that during the two days of the event will be the scene of presentations, round tables, activities, workshops and screenings of fashion films . The Open Space, entitled ‘ Conscious Space Beyond’, will include an exhibition area with stands of entrepreneurs, companies and entities related to sustainable fashion.

Among the exhibitors are the entities resident in Disseny Hub Barcelona: BCD Barcelona Design Centre, which will promote “Hula Hoop: the experience in circular design” to raise environmental awareness via workshops; and MODA-FAD, which will celebrate the “MODA-FAD Sustainable Challenge”, a design marathon where 30 students will create new pieces from textile waste.

Attendees can also enjoy the show ‘Victor Papanek: the design policy of the Museu del Disseny’, the first major retrospective focused on one of the precursors of social activism and sustainability in design. ‘Reimagine Textile’ will also be exhibited, an entrepreneur programme in which TecnoCampus participates and will present start-ups with innovative projects also Reshape, which will show the winners of its annual competition on smart products and wearable technology, thanks to the support of the Italian Consulate General in Barcelona.

Finally, in the Open Space, Girbau will offer a masterclass on “wet cleaning” or water washing system, the green alternative to perchlorethylene for dry cleaners. In this same area there will be presentations of several projects, and as part of the Re-Talks, round table discussions will be held. Finally, fashion films will also be screened , in collaboration with the British Council and the Italian Consulate General in Barcelona.