pop up store diseño

Jueves 22 noviembre 2018

Sastreria Moderna revolutionizes the Gratacós shop

We’ve already announced it on social networks and also, some days ago , via the new November shop-window. It’s exactly one week before Gratacós hosts the most revolutionary fashion pop up in Barcelona: it is Sastreria Moderna , a unique initiative that gives a twist to the traditional concept of clothing through local designers who present a capsule collection of clothes and accessories made with different fabrics from the new collection.

In this fifth edition, Sastreria Moderna has invited 13 designers of different styles with a common philosophy: the commitment to conscious and conscientious slow-cooking fashion that emphasizes craftsmanship and detail. What is really interesting about this one-off initiative is that the participating designers make unique clothes and accessories in a special collection of our fabrics and where the customer can try them on site before purchasing.  How should they be worn? This is the magic of Modern Sastreria : they are made exclusively on request and clients can choose a variation of fabric colour or a small modification of the design to their own specification.  Within a fortnight orders can be collected either in our shop or at the client’s chosen address.

The collection has already taken shape

Each designer has made only two or three pieces within their own particular style using our fabrics and together they make up this capsule collection of Modern Sastreria. Each garment has a special, personal quality, a total guarantee that it has been made with great care both with regard to workshop quality fabrics and to those chosen by the designers: velvet, jacquard, lamé, tweed, crepe and even fringes! In this elaborate design feature there will be long dresses, asymmetrical skirts, shirts for boys and girls, wide trousers, jackets, bags, turbans, belts and even a mini -series of necklaces.In total there are almost thirty textile designs to choose from!

The real protagonists

Who are the designers participating in this edition? In total there are 9 clothing designers and they are: KM by LANGE, GIAN, Ana Tichy , Ene de Narcisa, Montse Cañadas, Lucía Rodríguez, Deltravés , Enero and Norima . The 4 accessory designers are Greta Serra (handbags), AndreaViêntëc (turbans), Mireia Fusté (jewelry) and Kimôh (belts). The capsule collection of the designers is accompanied by a series of brands of accessories that share the values of slow fashion and which will take the opportunity to sell their products during the fashion pop up: Becker & Co , Mireia Fustéand Philo K (jewelry) , The Henten Bag (bags and purses), Anna Perich (silk scarves), Eva vs Maria (shoes) and Verbena ( diadems ) and Andrea Viêntëc (turbans).

Do not miss the live show!

The pop up of Sastreria Moderna will be held on November 29 and 30 and Saturday, December 1 in the Gratacós shop. On these three days of sales anything can happen. For example, on Thursday and Saturday (from 6:00 pm to 8:00 pm) there will be a live sketching session led by the illustrator Lucy Davis, who will draw small lamina plates for all those interested. On Friday (from 6:00 p.m. to 8:00 p.m.), the designer Anna Perich will also give a demonstration of art & silk and will paint white silk fabrics and turn them into unique and multi-coloured handkerchiefs.

We hope to see you!