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Jueves 12 marzo 2020

Green green top of the team

“Green green top the team.  Green wind. Green branches … ” intones the enigmatic ‘ Romance Sonámbulo ‘ by Federico García Lorca , perhaps one of the most admired written works of the Spanish poet. A poem where green, which is used in a metaphorical key, is the protagonist of his verses and which serves as a prologue to introduce our particular tribute to this colour full of dualities.

Beyond the colour associated with hope,  nature or the environment , did you know that green is the colour of fertility and the bourgeoisie? The tone that is linked with the sacred and the poisonous . The eternal intermediate , which calms and stimulates, and is secondary by definition because it is halfway between blue and yellow in the visible spectrum. Green is life, youth and freshness, but it can also be the tone of the unreal, of envy and disease. How contradictory, right?

We review some curiosities of green that, according to Eva Heller in her book ‘Psychology of colour’, is the preferred colour of 16% of men and 15% of women. A preference that increases with age, especially among the male population.

Brief history of green and some symbolism

In olden times it was considered a primary colour , but today , according to the colour wheel of the traditional RYB colouration model, green is one of the secondary colours, those that are obtained from the mixture in the same proportion of two primary colours. Etymologically the word green comes from the Latin ” virĭdis ” which derives from the verb ” virere “, which means “vigorous, flourishing, young”.

During postclassic and modern Europe, green was the colour associated with wealth, merchants, bankers, and aristocracy, whilst red was reserved for the nobility. For this reason, Leonardo da Vinci’s Mona Lisa outfit and the benches of the British House of Commons are green, while those of the House of Lords are red.

Green also symbolizes the sacred. In 1570, Pope Pius V established green as a liturgical colour, such as white, red, and violet. Of these, green represents the most modest and elemental. Green was also the prophet Muhammad’s favorite colour and is considered a symbol in Islam because it represents the lush vegetation of Paradise. It is no wonder that this colour is found on the flags of almost all Islamic countries. Green also has a long historical tradition as the colour of Ireland and Gaelic culture. It is the symbol of freedom.

In terms of fashion, there is an anecdote related to this enigmatic colour . In 1863, the chemist Eugen Lucius produced an intense green dye, baptized “aldehyde green”, which became very popular thanks to the elegant silk dress worn by the French empress, Eugenia , wife of Napoléon III to attend an opera night. At the time, Eugenia was considered the most beautiful woman in the world, and no one equaled her in elegance. In the light , the green shone inexplicably, which created a sensation among the crowd and immediately became fashionable. Thanks to this success, the German company Höchst emerged, which later put many green dyes on the market, followed by aldehyde green followed by iodine green, methyl green and bitter almond oil green.

Nature and the environment

Green is more than a colour, is the quintessence of nature, associated with environmental awareness and love for life, the fresh and healthy. Precisely, the political groups that defend the protection of the environment and social justice describe themselves as part of the Green movement, some are called Green Parties. This has led to similar advertising campaigns, as companies have sold green or organic products. Green is also the traditional colour of security and permission; a green light means continue, a green card allows permanent residence in the United States. It is also the colour most commonly associated with youth, spring, hope and in Asian countries, this tone is a symbol of fertility and happiness. Did you know?/span>

Another anecdote is that at the University of Frankfurt am Main, Germany, professors used to wear a gown differentiated by colours according to the faculty, green was for economists and social science students, the colour of growth and prosperity.

The dark reverse of green

Green provokes in its turn dualities. No one doubts that it is the symbol of life in its broadest sense and that the term itself adds a natural and well-being sense to any activity. Still, it’s funny how the same green in history has also been linked to the unreal, the monstrous, and the creepy. The colour of the dragon, demon, or monster? Their skins exhibit the most “inhuman” colour possible because there are no mammals with green fur. In popular culture, the os aliens also are represented with this colour. Coincidence?

Green is also sometimes linked to bitterness and in England it is closely linked to envy. The expression a look with green eyes does not refer to the colour of the eyes, but to an envious look. A male Gucci colony is called Envy (envy), and its colour is pale green. In France, green is a colour that brings bad luck for superstitious people. If a Frenchman says Je suis vert, he is very angry. Vert de colère, green with anger.

Green is also the colour of poison, and as we said above above, symbol of health-. We imagine poison as a green substance, and colloquial German uses a word made up of “green” and “poison”, giftgrün. Green also became for painters the colour linked to toxicity due to its complexity in the manufacturing process with the mixture of certain substances such as arsenic and other dyes that were harmful to health.

The ragin green news

It is not the usual colour inside the wardrobe, nor is it very common to see in its most vibrant tones. Despite this, there are certain shades of green that are setting trends this Spring – Summer 2020 season and its design potential and combinations are infinite . Either because they have been seen on the catwalks, or on the street worn by artists like Billie Eilish -and her green hair- and the main fashion prescribers. We discover five types of green that are being worn, some of them will have continuity in the next season.

1. Biscay Green

If last year was the reign of pistachio tones, this year the crown is held by the unexpected Biscay Green. A fresh and refreshing aqua green that adorns chiffon dresses and sequined garments.

2. Mint

A pastel green that adds lightness and sweetness to the garments. It is very flattering on tanned skin and ideal to wear in monochrome looks.

3. Emerald

It was the colour of the year in 2013, according to Pantone and in truth, this shade of deep green has never quite gone from the fashion scene. Powerful and hopeful, emerald green brings out its most enigmatic side when paired with pink and violets.

4. Lime

The lime green contiues to be one of the important green trendsetters. Now it comes in its most yellowish version with the Chartreuse and also in its more acidic tones, such as neon green. A striking, bold and regenerating colour.

5. Olive

A light shade that connects with the safari trend of camouflage tones with brown shades that give that feeling of naturalness. It works great with neutral colours.

We encourage you to discover the green tones of the new Spring- Summer 2020 season. Come to our space in Barcelona or access them through the new products that we have already on offer on our online store.