Gratacós - Barcelona 1940

Gratacós Blog


Gratacós blog

Fabric & Fashion


Friday 23 January 2015

Special outlet for fabrics and bridal accessories

In Gratacós we think there is no better way to end the month of January than with a little surprise that brightens up our day. Especially if you are thinking of getting married and are currently in search of your bridal dress. In order to make the dress you have always imagined yourself in, you will need the perfect fabric, and that’s where we come in.

As from next Tuesday 27th January, in our shop in Pau Claris we are putting on an outlet for fabrics and bridal accessories. Here you will be able to find all types of bridal fabrics; from brocades, jacquards, laces or sequins; to a variety of plains such as satin, taffeta, silk or crepes. All these fabrics in a range of white and ivory colours.


If you wanted choice, then Gratacós can offer it to you.

Furthermore, we have a large variety of complements and bridal accessories. From lace fans, to headbands and organza gloves, aswell as headdresses made by hand by designers such as Julio Quijano or Anna Blau, amongst others.



If however you are one of the ones who are waiting to see the new bridal collection, you will have to wait a little longer. We will launch it in March when we move to the new Gratacós shop.

Just to remind you, you can visit the Outlet as from Tuesday 27th at our store in Pau Claris, level 2 – Barcelona. We look forward to seeing you there and showing you all the fabrics.

Wednesday 21 January 2015

New edition of the 080 Barcelona Fashion Week 2015

This year, the 080 Barcelona Fashion Week has made an impressive debut and people are already talking about the young designers who once again have the opportunity to present their collections and introduce themselves into the world of fashion. Furthermore, this new edition is full of surprises and one of them – if not the most important – is the new award for these emerging young talents.


The Generalitat de Catalunya National Award to emerging design 080 BFW.

The objective of this 20.000€ prize is recognition of the talent of these designers and the diffusion and notoriety of the winning brand. It is also recognition of Catalan fashion in general, both at a national and international level.

This 15th edition of the 080 fashion show will take place from the 2nd to 5th February in the Maritime Museum in Barcelona – DrassanesReials. A space which is being prepared and converted to accommodate the maximum number of people possible during these 4 days.


From Gratacós, we will be present at the show offering our support to those young talents who work so hard to find their place in the fashion industry. We are already very impatient to see all the novelties.

Friday 09 January 2015

Patterns made from photos of people

This is how we summarize the work carried out by the Chinese artist Zhang Bojun. “Us” is a set of images that embody the day to day life of the Chinese community. The migration, the movement and every day dreams in this big City.


 Every day, for 7 years, Zhang took photos of people in the City. He took pictures of anyone regardless of their characteristics and not looking for anything in particular. Photographs which are open to interpretation, but for him every person is a mirror in which he sees himself reflected. This empathy has led him to understand what he refers to as “mechanism for survival and social hierarchy” and transform them into visual patterns.

 And in this way he started this incredible project in which he uses the photographs to give shape to fabric patterns such as tartan, stripes, prints or houndstooth.




To encounter a project like this has fascinated us. A precise, difficult job carried out very professionally by Zhang Boju. There is no better way to give him recognition than sharing it with you on our blog.

What do you think of this very difficult and ambitious project?



Wednesday 17 December 2014

Gratacós opens their new space in Pau Claris 162

A new space and a new way of displaying our fabrics. A more personal and direct touch but with the same willingness. From now on and until we present our official new shop, you can find us in our Pop-Up Store, in Pau Claris 162, 2nd floor. We are anxious for you to come and see it.

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Furthermore, we have more opportunities and surprises planned for our customers.   You can benefit from huge savings on our current season fabrics which we are selling at cost price, aswell as a large range of matching accessories.

The new opening hours are as follows;

Monday to Friday: from 10am to 6pm 
Saturdays: from 10am to 2pm

This new change of space brings with it a change in décor and ambience and we are delighted with the results. We hope that when you see it, you too will be surprised and it is to your liking.

If you have not had a chance to come and see us yet, we will share with you a few photos of the new Gratacós Pop-Up Store.







We are still here in Barcelona, we have not gone far away, so we will wait for you here with our fabrics and our arms wide open, excited to show you what we have prepared.

Monday 15 December 2014

Thank you for these 75 years in Paseo de Gracia

A week has passed since we spent our last night in Paseo de Gracia. An unforgettable night in which we said our farewell to 75 years in this historical shop. This time has been full of good moments, not only for us but also for many people who have passed by here.


We wanted our farewell to be a happy one and full of little details, that’s why we coincided it with The Shopping Night Barcelona. A moment in which everyone could pay tribute with us to Paseo de Gracia and everything that our paths have led to over the years and our history.





As we have previously mentioned, this is a follow on in which Gratacós goes one step further to excel itself and continue improving our work and our customers. We are very enthusiastic about this new era we are about to embark on.


We have only been at the new premises for 7 daysPau Claris 162, 2nd floor- and we are overwhelmed by the number of people who have come by to visit and offer their congratulations. We are very grateful for all the support we have received from everyone, both in person and on the social networks.

Thanks to you. We will see you soon in our new shop.

Thursday 11 December 2014

Gratacós advances the new Spring Summer 2016 collection

On the 9th and 10th December we were exhibiting at the fair VIEW Premium Selection Munich. Some of the best textile producers in Europe attend this fair where the trends for the upcoming seasons are exhibited.


It is the first – and hopefully not the last- time Gratacós attends this event. It has been a break out point to kick start the fabrics we have been working on for the next season Spring/Summer 2016.




It has been a great start and we are very happy with the outcome of the fair and satisfied with our work.

For now we can not reveal much more on these new fabrics, but we would be delighted for you to come and see us in our new premises – Pau Claris 162 2nd floor.

Tuesday 02 December 2014

Winners of the Shopping Night Barcelona passes

Last week we set up a competition on our blog for 4 double passes to attend The Shopping Night Barcelona this Thursday 4th December.

The most awaited for and magical night of the year in Paseo de Gracia.

The competition was open until 2pm today and we have conducted the draw amongst all those who answered our question on Facebook.

The winners are:



Get in contact with us privately via Facebook to get hold of your tickets.

We look forward to seeing you on this very special night for Gratacós, our farewell from Paseo de Gracia following 75 years.

Thursday 01 January 1970

Sita Murt: we’ve lost a Fashion icon

Intelligent, a fighter, creative, strong, entrepreneur and a unique woman. Sita Murt has left us. Today the fashion world and all those who cared about her both on a professional and personal level must say goodbye to a great woman who gave it all for what she believed in and was one of the major exponents for “Made in Spain”.


Her work has always been driven by passion and creativity that she put into each and every one of her projects, in everything she did and this is what made her rise to the top.

In Gratacós we were lucky enough to work with Sita, to share her time, space, fabrics and ideas which were materialized into unique designs. In design that only she could do.

We thank her for the legacy she has left behind, for being who she was, for her willingness, vitality, passion and everything she did for the Catalan fashion world. You will continue to be a role model for young entrepreneurs who are embarking on their careers.

Gratacós can only say thank you to you, R.I.P

Monday 01 December 2014

Hitchcock Premiere at The Shopping Night Barcelona

Next Thursday night, 4th December, Paseo De Gracia in Barcelona will become a mirror image of the golden years of Hollywood. To celebrate Shopping Night Barcelona, the street will be converted into a huge cinema set that pays tribute to the big stars of the era. In line with the theme, we have prepared a special party in our shop, with unique shop windows that immerse visitors into an authentic Hitchcock premiere.


In Gratacós, we have been preparing the night with great care. For this event, we will pay tribute to Edith Head, designer for Paramount and costume creator of the most important Alfred Hitchcock films. Each shop window will represent a famous Hitchcock film and will exhibit a moulage with the dresses from the film Vértigo, the spectacular skirt seen in the film Rear Window and the soft dress worn by Tippi Hedren in The Birds.



Furthermore, inside the shop we will celebrate an authentic party set in the era with waiters and hostesses dressed in the iconic fashions of the Hitchcock films. A pianobar will provide atmosphere with background music and we will toast with Cava Juvé&Camps.

All those who attend can enjoy a 10% discount on all articles in the shop and will also participate in a draw for a scarf designed exclusively for the occasion, inspired in the Shopping Night Barcelona and Hitchcock.

We have everything ready for our last big night in Paseo de Gracia. This is why we want this party to be extra special and the best in the last 5 years since Shopping Night began.

We hope to see you there.

Thursday 27 November 2014

Participate in the draw for a double invitation for the The Shopping Night Barcelona

For the 5th year running it is time for one of the most awaited for nights in our city. The Shopping Night Barcelona. This year, the night will be full of glamour and Paseo de Gracia will be transformed into a huge cinema set to recall The Golden Age of Hollywood. As we do not want you to miss out, we are holding a draw for 4 double passes.

If you have attended The Shopping Night Barcelona on past occasions, you will know that it is a big event dedicated to culture, the fashion world, design, fine dining and tourism within the city. We want you to enjoy it with whoever takes your fancy.

How to participate in the draw?

  1. Become a fan of our page in Facebook.
  2. Write a comment (here) with an answer to the question we are asking.
  3. Cross your fingers, you are about to win a double pass.

You can participate until Tuesday 2nd December at 2pm. That very afternoon, we will publish the name of the 4 winners on our blog and social networks.

Good luck to all of you!