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Martes 09 mayo 2017

Rec Experimental Stores moving forward in May

The Rec industrial district is coming alive with a new edition of  REC.0 Experimental Stores, the retail genuine experiment where major brands and independent designers sell their stocks at the old tanneries of this picturesque area of Igualada. As you know, Rec.0 is an unprecedented and unique special sales concentration, a festival for the senses that encompasses fashion, culture and gastronomy in an ephemeral format.

For the first time, the summer edition will be held in May, from 10 to 13 and in total 88 fashion brands will be involved, divided into 52 pop up stores that combine the industrial heritage of the city with the creativity of areas of fashion.

In this edition, Rec.015 has managed to attract new brands such as Carhartt, Sebago, Tiny Cottons or Castañer, extending an unprecedented offer. The big international brands like Levi’s, Adidas, Pepe Jeans, Mango, Camper retain their faith in the event, as do local firms like Sita Murt, Punto Blanco, Javier Simorra or Pretty Ballerinas. Sport and urban fashion are also featured in the Rec with Adidas, Fox Head, Santa Cruz, Wesc or Buff.


A design area for 080 Barcelona Fashion

Rec.0 continues to opt for independent design and aims to position itself as a great platform of sales and promotion of Catalan fashion. For the first time, the parade 080 Barcelona Fashion and REC.0 join forces to create a large area devoted to Catalan emerging fashion: the pop up store that will house 080 new designers and brands like Carlota Oms, SSIC and Paul, Les Chausseurs, Pau Esteve or Rita Row, besides the designers Dorotea, IKA Editions, Loa, Maria Roch or Kinetik Supply. As in each edition, the event features the trident of Catalan design formed by Txell Miras, Miriam Ponsa and Josep Abril, who are joined by other leading companies such as Who, Ingrid Munt, Gorni Kramer, David Valls, Poison in the Skin, Cuirum, Susi Sweet Dress or Jordi Rafart, among others. They will be joined by the winner of the Time Out fashion award, which is awarded to an original and dynamic proposal to promote young talent.


More gastronomy and culture

In culinary terms, the Rec Street Food Festival has widened its range with new pop up bars by local chefs and food trucks featuring different international cuisine. Furthermore, there will also be pop and rock concerts and book presentations for all ages with different themes such as illustration or gastronomy. For the little ones there are also some activities planned so that the whole family can enjoy an evening of shopping, leisure and entertainment.

Totally recommended!